Need to submit a marketing request? The Marketing Request Form can now be found in myWestfield under the Employee tab. Select Employee Requests to access the form.
Office of Marketing
Marketing Request Form
You Are Part of Our Brand’s Success
The Office of Marketing partners with departments across campus to strengthen, protect, and promote Westfield State University’s brand. We provide strategic guidance, creative expertise, and marketing support to help the University communicate clearly, consistently, and effectively across a variety of platforms. Through collaboration with the campus community, we help develop meaningful content that reflects the University’s identity, connects with key audiences, and supports institutional goals.
What We Do
- Develop and manage the University's brand identity
- Maintain brand standards, including logos, colors, typography, and visual identity
- Create marketing strategies that support institutional goals
- Consultation for print and digital design marketing materials
- Support recruitment, enrollment, and advancement marketing efforts
- Strategic marketing photography
- Website content and user experience
Office Resources
Access official Westfield State University logos, templates, and other brand assets on our Logos & Assets page. Please use only approved materials to maintain a consistent University brand.
